Spring 2018 Offerings

Course: Marketing Strategies and Planning

Catalog Number: 10104122

Credits: 3.00

Class #Class DatesClass Day(s)Class TimeModeLocation
2058703/19/18-05/04/18MTWRF12:00 AM-12:00 PMOnlineLTC Cleveland

Please note that class schedules are updated daily to reflect changes or additions. Please check back prior to the beginning of the term for the most up-to-date information.

PREREQUISITE: 10804123 Math w/ Business Apps

Description: ......introduces the student to marketing strategies that support the product/service mix. Students will use critical thinking and analytical skills to develop positioning, branding, differentiation, and relationship marketing strategies to reach the target audience. The student will also be responsible for the development of a marketing plan.